Celebrating a year of boosting digital acceleration in Aotearoa

The Digital Boost Alliance is celebrating one year of boosting digital acceleration in Aotearoa through the collaborative efforts of public and private organisations. The one-year anniversary (delayed until September) will be celebrated at Auckland’s Grand Millennium Hotel this evening. “We are thrilled to celebrate one year of this valuable initiative. Thank you to all 47 organisations who are involved in the Alliance – we appreciate your support and commitment to driving digital acceleration in Aotearoa,” says Craig Young, CEO of TUANZ. Launched in May 2021, The Digital Boost Alliance is a joint public-private initiative that supports the uptake of digital tools for small businesses, communities, and individuals. “Over the last two years, many business owners had no option but to move to digital platforms in order to continue to generate revenue and meet the changing expectations of their customers. 

However, small business owners and operators lacked easy access to tools that could facilitate this transformation. “Digital Boost was launched in December 2020 to fulfil the Government’s vision of New Zealand having the most digitally-enabled small business sector in the world. The Alliance is a key part of this essential programme. Being part of the Alliance means our members have made commitments that genuinely help New Zealanders and businesses to boost their digital capability. “Over the past year, our members have provided subsidised, discounted, and free products and services to small businesses, communities, and individuals to enable this to happen. “We facilitate regular workshops and feature people who are experts in areas that have been identified as priorities. These voluntary workshops are designed to encourage members to share ideas and knowledge.” Digital Boost Alliance members have committed to a five-year roadmap to help grow Aotearoa’s digital capabilities and find ways to reduce barriers to small businesses. 

The event will also provide an opportunity for Hon. Dr David Clark, Minister for the Digital Economy and Communications, to launch the Digital Strategy for Aotearoa. “The launch of the Digital Strategy for Aotearoa reflects the importance of initiatives like the Alliance. We welcome the Strategy as a key enabler to unlocking our digital future.” The Digital Boost Alliance remains committed to developing the resilience of small businesses, communities, and individuals across Aotearoa as the broader shift to digital continues. For further comment or interview, please contact Craig Young Phone: 021 488 188 Email: [email protected]

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